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  • ‘No Spills, Only Skills’ As Kyrgios & Co. Rally Behind #MessFreeChallenge
    el día 27 noviembre, 2020 a las 2:31 pm

    What began as a social media campaign serving up tortillas with a side of trick shots has grown into a global match between the world’s top players – and the winner is local food banks. It all started when Old El Paso tapped trick shot master Nick Kyrgios to take part in the launch of their new Tortilla Pockets in Australia. The Aussie delivered, posting a video of himself playing tennis one-handed while eating an Old El Paso Tortilla Pocket. Through his NK Foundation, Kyrgios donated 10,000 Mexican meal kits to Food Bank Australia, with each share of his video on Instagram adding one extra meal kit. He then challenged Aussie legend Lleyton Hewitt to show off his own skills, and later asked Andy Murray to ‘take it global’ on the eve of Roland Garros as the world tennis community congregated in Paris. From there the competition soared, the tricks got more competitive and the donations in each country took off. So far, 100,000 Old El Paso Mexican meal products and meals have been donated to help local food banks and disadvantaged families across Australia, UK, France, Spain, Switzerland, Puerto Rico, UAE, Canada and USA. “It was super exciting to kick off the Old El Paso #MessFreeChallenge with my NK Foundation to launch the new Tortilla Pockets in Australia,” Kyrgios said. “I’m a big fan of Mexican food and the challenge was a fun initiative to help us feed disadvantaged families by donating to food banks. “I’ve been encouraging everyone to have a go and it was amazing to see this go global. It’s been great to have the support of so many pros to get behind this cause and let us give back together with Old El Paso.” Since Kyrgios started the challenge, dozens of ATP and WTA players alike have signed up to show off their skills and bring mess-free Mexican mealtimes to those in need. Tennis power couple Gael Monfils and Elina Svitolina served up a one-handed tweener and some racquet frame keepy uppy, while doubles legend Leander Paes hit a ‘frying pan’ hot shot in his own #MessFreeChallenge video. Petra Martic and Karolina Muchova even took the challenge to the WTA’s Ostrava event, lighting up the tournament’s player activities area without spilling a crumb. Check out the video below to see some more  #MessFreeChallenge trick shots from Benoit Paire, Matthew Ebden, Monica Puig, Garbine Muguruza, Sofia Kenin, Iga Swiatek, Eugenie Bouchard and more – don’t miss Katie Swan’s impressive one-handed cartwheel.

  • 2020 Nitto ATP Finals Caps Off Successful 12-Year Stay In London
    el día 26 noviembre, 2020 a las 5:45 pm

    The 2020 Nitto ATP Finals, played for the final year at The O2 in London, has marked the end of a remarkable 12-year run in the English capital for the prestigious season-finale of the ATP Tour. Played on the 50th anniversary of its inaugural edition in Tokyo in 1970, this year’s tournament once again provided a thrilling close to the season, with the top four singles seeds reaching the semi-finals for the first time since 1990. In the final, Russia’s Daniil Medvedev defeated Austria’s Dominic Thiem 4-6, 7-6(2), 6-4 to claim the biggest title of his career. In doubles action, Wesley Koolhof and Nikola Mektic triumphed over Jürgen Melzer and Edouard Roger-Vasselin 6-2, 3-6, 10-5, to capture their first title as a team. Medvedev’s victory bookends the tournament’s time in London with Russian champions, following compatriot Nikolay Davydenko’s triumph in 2009. It also marks the first time in tournament history that any player has defeated the top three players in the FedEx ATP Rankings, with victories over World No. 1 Novak Djokovic and World No. 2 Rafael Nadal in addition to World No. 3 Thiem. Since moving to London the event has welcomed more than 2.8 million spectators and generated a cumulative global broadcast audience of over 850 million. The tournament’s status as the crown-jewel of the ATP Tour season has been further underscored by long-term commercial support of globally renowned brands. The 2020 Nitto ATP Finals, played behind closed doors, delivered unprecedented levels of fan engagement through digital and social media, generating 131 million video views and 9.6 million interactions across ATP Tour and Tennis TV social media accounts. #NittoATPFinals content, including bespoke 50th anniversary programming and behind-the-scenes content, generated additional earned engagement via interaction by influencers and popular digital channels, including Cristiano Ronaldo, 433 and Visubal. In addition, ATP and ATP Media provided premium content to support a daily show by Gael Monfils on Twitch, which featured guest host Andy Murray and reached over one million unique viewers. This year’s event also capped off a challenging ATP Tour season, which was suspended for five months in March due to the COVID-19 pandemic. Since restarting in August, a total of 16 ATP Tour and Grand Slam events were staged, bringing the prize money total for the season to US$120.8m. Andrea Gaudenzi, ATP Chairman, said: “Bringing tennis back to our fans this season has been a huge collaborative effort. Witnessing the professionalism and dedication of the world’s best players competing their hearts out last week at the Nitto ATP Finals, in an empty stadium, is something I will never forget. The players deserve all the credit. We wish fans could have been with us to celebrate the event’s 50th anniversary, however the ATP will always remember the 2.8 million passionate spectators that came through the gates of The O2 over the years. London has been an incredible host, and I would like to thank AEG and all our event partners, in particular Nitto, without whose support this event would not have been possible.” Alex Hill, President & CEO of AEG Europe commented, “I’m enormously proud of everything AEG and The O2 have achieved over the past 12 years with the ATP on our partnership for the Nitto ATP Finals, and wish them and the city of Turin all the best as the event moves to Italy. Hosting this prestigious event has cemented The O2’s position as a major international sporting arena and we look forward to a busy calendar of new and returning sports events over the coming years.” From 2021-2025, the Nitto ATP Finals will relocate to its new home in Turin, Italy, with the continued commitment of title sponsor Nitto. BY THE NUMBERS:2020 NITTO ATP FINALS • 131,000,000 – video views on ATP Tour and Tennis TV social media channels (+88% YoY) • 9,500,000 – earned video views (+229% YoY) of Nitto ATP Finals content, including interaction and resharing by Cristiano Ronaldo, 433 and Visubal • 1,910,138 – streams watched on Tennis TV during the 2020 tournament (+21% YoY) • 1,200,000 – total streams of Gael Monfils’ daily show on Twitch across the event • 8,000 – masks donated by Nitto for the event to protect players and their entourages, officials, drivers, security personnel and staff • 2,353 – COVID-19 PCR tests administered throughout the event NITTO ATP FINALS IN LONDON (2009-2020): • 850,000,000+ – cumulative global broadcast audience, across more than 175 territories • 78,840,000 – total prize money ($US) paid to players • 2,803,964 – cumulative on-site attendance at The O2 • 2,000,000+ – amount of money raised ($US) for charity, in aid of the likes of Cancer Research UK, Great Ormond Street Hospital, Save the Children and UNICEF  • 50,336 – total points played (singles & doubles) • 34,297 – total minutes played (singles & doubles), equivalent to 24 days of action • 163 – minutes played in the longest singles final (Medvedev d. Thiem, 2020) • 101 – total participants across singles and doubles competitions • 36 – nationalities represented by event participants • 21 – age of the youngest singles champion in London (Tsitsipas, 2019) • 4 – Year-End Singles No.1s crowned (Djokovic, Federer, Murray, Nadal) • 1 – thing left to say: Thank you for your support!

  • Twitch Takes: Monfils And Murray Build The Perfect Player
    el día 25 noviembre, 2020 a las 9:34 pm

    Would you rather have Ivo Karlovic’s serve or Rafael Nadal’s forehand? When you think of the best return in the game, is it Novak Djokovic or Andy Murray whose name springs to mind? What would your perfect tennis player look like? This was the topic that Gael Monfils and Murray tackled on Twitch during their Nitto ATP Finals coverage on Sunday, as the pair live-streamed their commentary and banter while watching Daniil Medvedev’s three-set championship clash with Dominic Thiem. When it came to one of the most important shots in the game, Murray gave honourable mention to big servers John Isner and Ivo Karlovic, but ultimately opted for Nick Kyrgios’ powerful first delivery. “Honestly, I would have picked the same, also Kyrgios,” Monfils replied. “For me because it’s definitely tough to read. It’s fast, accurate, he can do anything with it. It’s definitely one of the bigger serves I’ve ever seen on the tour.” Novak Djokovic’s groundstrokes also received a lot of praise from Monfils and Murray, with both players unanimously picking the World No. 1’s return as the best on the tour.  “He’s not an unbelievably aggressive returner, it’s not like he’s hitting lots of clean winners on the return. But he’s just got great depth,” Murray said. “He doesn’t miss many. He returns well on the first and second serve, I think overall he’s the best returner. And when he’s on with the return, you’re getting hardly any free points, which is big.” “He builds a lot of pressure on your serve, to do something, to force a little bit sometimes or even to slow down a bit and mix up the speeds,” Monfils added. “But when he’s on, his return is unbelievable. I’ll go for Novak as well.” The pair were split when it came time to choose a forehand, with the Frenchman naming Juan Martin del Potro’s shot as his top pick. [WATCH LIVE 3] “The consistency, the power, the accuracy – for me it’s one of the biggest forehands we have on the tour,” he said. “He can hit forehands from, I feel like, anywhere on the court. It can be a winner with his forehand.” “I’ll take Rafa’s forehand,” Murray countered. “I rarely see Rafa’s forehand being the reason he’s lost matches. And it’s never really let him down in very big matches and big moments. I feel like it’s extremely reliable. “I think it’s been a huge reason for the 13 Roland Garros [titles] that he’s won. That’s 13, one-three.” Check out Monfils’ Twitch channel to see the rest of their picks as Monfils and Murray built their perfect players – and find out which of their own shots and qualities they named to the list.

  • Djokovic & Nadal Finish Inside Top 2 For Third Straight Year
    el día 25 noviembre, 2020 a las 8:47 pm

    Novak Djokovic and Rafael Nadal will finish 2020 as the Top 2 players in the FedEx ATP Rankings for the third consecutive year and the fifth time overall when the year-end Rankings are officially released on 7 December. Djokovic will tie Pete Sampras’ record with a sixth year-end No. 1 finish. It is the ninth time in the past 10 seasons he has earned a Top 2 spot. Nadal now leads the ‘Big Three’ — Djokovic and Roger Federer — with 12 Top 2 finishes. It is the seventh time he has ended a season as World No. 2.   Year-End Top 2 Finishes As A Pair  Federer & Nadal  7  Djokovic & Nadal  5  Djokovic & Federer  2 Federer did not compete after reaching this year’s Australian Open semi-finals due to injury, but he will be the year-end World No. 5. The Swiss, who has finished in that elite group 16 times, has previously finished inside the Top 2 on 11 occasions, including five year-end No. 1 finishes. [ATP HERITAGE] Djokovic, Federer and Nadal have made up the Top 2 in the year-end FedEx ATP Rankings in 14 of the past 16 seasons. The only player to break the trio’s streak was Andy Murray, who was year-end No. 1 in 2016 and No. 2 in 2015. The official year-end FedEx ATP Rankings will be released on 7 December. Since there will only be ATP Challenger Tour events until then, there will be no changes near the top of the Rankings.

  • Schwartzman, DelPo, Nadal Lead ATP Tributes To Maradona
    el día 25 noviembre, 2020 a las 7:21 pm

    Tributes are pouring in from around the tennis world after football legend Diego Maradona passed away on Wednesday at the age of 60.  Current and former ATP Tour stars from Argentina and beyond took to social media to pay their respects to the World Cup winner’s legacy, led by his countryman and namesake Diego Schwartzman.  “How could you not be named Diego? I love you forever D10S (‘god’),” Schwartzman posted. Y cómo no te vas a llamar DIEGO?? Te amo para siempre D10S — diego schwartzman (@dieschwartzman) November 25, 2020 “I feel like you’re returning to where you belong, to HEAVEN. For me you will never die,” said fellow Argentine Juan Martin del Potro.  Siento que volvés al lugar que te pertenece, EL CIELO. Para mí nunca vas a morir. Descansá en Paz.#GraciasDiego — Juan M. del Potro (@delpotrojuan) November 25, 2020 “Today the world of sports in general and football in particular has a void,” said Spain’s Rafael Nadal. “One of the greatest sportsmen in history, Diego Maradona, has left us. What he did in football will remain. My deepest and most heartfelt condolences to his family, the world of football, and to all of Argentina.” Hoy el mundo del deporte en general y el fútbol en particular tiene un vacío. Se nos fue #Maradona uno de los deportistas mas grandes de la historia. Queda lo que hizo en el fútbol. Mi mas sincero y sentido pésame a su familia, al mundo del fútbol y a toda la Argentina 🇦🇷 — Rafa Nadal (@RafaelNadal) November 25, 2020 “You’ve made us all very happy here, rest in peace Diego,” added retired Argentine player Juan Monaco. Descansa en Paz Diego, acá nos hiciste felices a todos ❤️🙏🏼🙌 — Juan Monaco (@picomonaco) November 25, 2020 See more social media tributes as the tennis world mourns the passing of Diego Maradona: Diego. 😪 un abrazo muy fuerte a toda la familia — Gᴜɪʟʟᴇʀᴍᴏ Vɪʟᴀs (@GuilleVilasOK) November 25, 2020 R.I.P. Diego #Maradona! 🙏🏻🐐❤️🥲 Einer der größten Fußballer aller Zeiten und eine Inspiration für viele – ein Champion, eine Ikone! — Nicolas Kiefer (@Nicolas_Kiefer) November 25, 2020   View this post on Instagram   A post shared by Charly Berlocq (@charlyberlocqok) La mano de Dios El DIEGO#QEPD #RIP — Santiago Gonzalez (@gonzalezsanty) November 25, 2020 There was a lot of love for Diego Maradona in the world of tennis 💙 — Tennis TV (@TennisTV) November 25, 2020 Diego Armando Maradona. Nadie como tu. Descansa en paz IDOLO. 🙏👑⚽️ — Daniel Vallverdu (@danielvallverdu) November 25, 2020 RIP 🙏 — Dusan Lajovic (@Dutzee) November 25, 2020 R . I . P #diegomaradona — Aisam ul Haq Qureshi (@aisamhqureshi) November 25, 2020

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